Blue Zones Project Results: Southwest Florida

5 health risks statistically lower in Southwest Florida versus the state of Florida:

  • 36% lower in tobacco use
  • 28% lower in poor nutrition
  • 17% lower in stress
  • 23% lower in obesity
  • 9% lower in lack of exercise

SWFL Medical and Productivity Value of $40,313,800 (accrued in 4 years 2015-2019)

  • 7.2% decrease in risk
  • $27.80 avg. savings PMPY
  • $635.9M projected savings in 10 years

Value in Ad Equivalency of $10,150,195 (2015-2020)

  • 5.3B total reach
  • 100% positive or neutral coverage
  • 6,824 mentions
  • 4 million total social media impressions

Grant Value of $14,590,385 over 4.5 years

  • $13,132,691 TIGER Grant Collier County
  • $907,694 Safe Routes to School
  • $200,000 MPO Grant Bonita Springs
  • $250,000 Terry Street Project Bonita Springs
  • In addition, helped support purchase of Edison Farms, a 4,000 acre preserve in Estero and the Gore property in Golden Estates which put 180 in preservation for trails and passive recreation (Letter of Support, Proof of Community Collaboration). $100,000 to establish and sustain the first SWFL Food Policy Council.

Total SWFL Value 2015-2019

  • $40.3M Community Well-Being Value
  • $10.1M Media Value/Ad Equivalency
  • $14.5M Grant Value
  • $64.9M Total Value
  • 5.0 ROI

NCH Healthcare System (3 years)

  • A 4.9 point jump in overall well-being among employees •
  • 54% decrease in healthcare expenditures over six years •
  • $27 million reduction in self-insured medical claims
  • Nearly 60% of all employees pledged participation
  • 40% decline in lost work days due to injury
“In an age when poor health seems so intractable, you’ve taken this community from a place of resignation to a place of hope.”
Dr. Vivek Murthy

U.S. Surgeon General after his orientation to the Blue Zones Project in the Beach Cities, California

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