Bush’s® Beans and Blue Zones® are spotlighting the nutritional power of beans and together will launch a new line of ready-to-eat products for wellness-minded consumers in 2022.
Inspired by the longest-living cultures, this new product line is helping us to fulfill our mission to make it easier to eat the Blue Zones way.
While the blue zones vary geographically, the people who live there share similar lifestyle habits like moving naturally, putting family first, and eating a mostly plant-based diet – including a lot of beans (at least 1/2 cup a day). In fact, people in the blue zones eat four times as many beans, on average, as Americans do. Beans are the cornerstone of centenarian diets.